AI call centers for direct response, built to convert the spot.
Your spot airs and four hundred people call in eleven minutes. ScaileAI answers all of them on the first ring. It handles the price objection, takes the order and tells you which creative produced it.
All personal information has been removed from the call and the transcript.
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ScaileAI runs the managed AI call center behind direct-response campaigns. We answer every inbound call your media generates, qualify the buyer, handle the objection and capture the order. Every sale is attributed back to the creative that drove it, and a human closer takes over when the basket is worth it.
AI first. Human when it matters.
Built by contact-center operators, not chatbot developers.
Live line
Call it like a buyer who saw the ad.
This is a live ScaileAI sales agent on a sample offer. Push on the price. Ask what the catch is. Try to talk it into a discount it doesn't have. See where it holds.
Try this: ask the price, object to it, then demand a discount it isn't authorized to give.
Call evidence
Read any of these calls in full.
Every call above has its own page: the scenario, the objective, the outcome, the handling time, the whole unedited transcript, what the agent did, and what it wrote into the client system.
Media leakage
You know exactly what that call cost.
You bought it this morning.
Direct response is the one channel where a missed call has a price you can look up. It is on this morning's invoice. Every unanswered ring is media you already paid for, converting for nobody.
Your campaign numbers
Use contribution margin, not AOV. Revenue net of product cost, merchant fees and expected refunds is the only number your media buyer will accept in a CPA conversation.
Media you bought and never converted
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Net monthly impact, after what ScaileAI costs
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Peak is where this compounds. Answer rates hold up on a quiet Tuesday and collapse in the eleven minutes after a spot airs. Those eleven minutes are when the most motivated buyers are calling. Whatever your blended answer rate is, your peak answer rate is worse. Peak is where the money is.
Structured capture
Every order attributed to the creative that made it.
The sale is half of what your media buyer needs. The other half is which spot, which station, which daypart and which offer produced it. They need that in hand by the time they reallocate budget tomorrow morning.
Attribution
- Inbound number and campaign
- Creative or spot identifier
- Station, daypart and airtime
- Promo code mentioned
- First-time vs repeat caller
- Landing page or QR origin
Buyer intent
- Offer the caller is responding to
- Objections raised on the call
- Competitor products mentioned
- Budget and payment readiness
- Urgency and purchase timeline
- Reason for not ordering
Order & upsell
- Product and quantity
- Upsell offered and accepted
- Subscription vs one-time
- Shipping and billing captured
- Continuity terms disclosed
- Post-call SMS confirmation
Payments
It never touches a card number.
The fastest way to lose a direct-response brand is to become their PCI problem. ScaileAI is built so card data never enters the part of the call the AI can hear.
Payment is handed to a secure channel
When it's time to pay, the caller moves to a capture path the agent cannot hear: a tokenized IVR or a texted secure link. The AI resumes afterwards and never receives the digits.
The agent has no discount authority
Offers, price points, upsell paths and any concession the agent may make are defined in the conversation architecture. It cannot invent a price to save a call.
Continuity terms are always disclosed
If the offer bills again, the agent says so in your approved wording before the order is taken. Every call, no exceptions.
Recording pauses around sensitive capture
Recording and transcription suppress payment segments, so your call archive never contains card data.
Refund and cancellation paths are scripted
Save offers, refund rules and cancellation handling follow your policy, and the agent escalates rather than improvising.
Every claim is your approved claim
Product claims, comparisons and substantiation come from your knowledge base. The agent does not generate marketing language on the fly.
Integrations
Orders land in the system you already ship from.
Order, attribution, disposition, recording and transcript are written where your operation already works. No re-keying. No morning export.
Common questions
What direct response operators ask us.
What is an AI call center for direct response?
An AI call center for direct response answers inbound calls generated by advertising, qualifies the caller, handles objections, captures the order and attributes it back to the creative that produced it. It runs at unlimited concurrency, so a campaign spike is handled the same as a quiet hour.
ScaileAI delivers this as a managed service: we build the conversation, the offer logic, the objection handling and the integrations, then keep tuning them against real call outcomes.
Can it handle the spike when a spot airs?
Yes. ScaileAI answers unlimited simultaneous calls, so four hundred callers in eleven minutes are all answered on the first ring with no queue, no abandonment and no temporary staffing.
Peak abandonment is usually the largest single source of wasted media spend in a direct-response operation, because the spike is when caller intent is highest.
Will it discount to close the sale?
No. The agent has no pricing discretion. Offers, price points and any permitted concession are fixed in the conversation architecture, so it cannot invent a discount to end a call.
Where you do want a save offer, it fires against rules you define rather than at the model's judgement.
Does it take payment details?
No. Card data never enters the part of the call the AI can hear. Payment is handed to a separate path, either a tokenized IVR or a texted secure link, and the agent resumes afterwards.
Recording and transcription suppress those segments, so card data never reaches your call archive.
Can it attribute orders to specific creative?
Yes. Each inbound number, campaign, creative, station and daypart is captured on the call and written into your order and call-tracking platforms alongside the sale.
That lets a media buyer see cost per order by creative the next morning rather than at the end of the month.
What does it cost?
Usage runs roughly $0.32 to $0.40 a minute depending on scope and volume, and the implementation and monthly minimum are quoted against your call volume and integrations. Growth is built for 2,000 to 2,500 calls a month, Pro for 5,000 to 6,000, and Enterprise above that.
Every engagement begins with a paid pilot on one campaign or one number, measured against your existing answer rate and cost per order. See all plans.
Your spot is airing somewhere right now.
Someone should answer.
Give us one campaign. We'll measure your current answer rate and cost per order first, so the result is arithmetic rather than opinion.